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EA Bets Big on Seamless In-Game Ads as Future [66483]

 
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ggrobot
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PostPosted: Fri Jul 17, 2026 8:07 pm    Post subject: EA Bets Big on Seamless In-Game Ads as Future [66483] Reply with quote
Electronic Arts is doubling down on in-game advertising, with plans to make branded content a much larger part of its upcoming games. Speaking to investors, EA Entertainment President Laura Miele described in-game ads as a â??huge opportunity,â? highlighting titles like Skate as prime examples. Rather

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Source: GGMania headlines
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Csimbi
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PostPosted: Fri Jul 17, 2026 10:09 pm    Post subject: Reply with quote
The time has come for EA to end, so it's a good bet.
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gx-x
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PostPosted: Sat Jul 18, 2026 1:53 pm    Post subject: Reply with quote
"With over 120 million monthly players across its portfolio"
yea, let's wait for those ads to start rolling out before mentioning their portfolio and number of "users".
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