In World of Warcraft, players assume the roles of legendary heroes and interact with thousands of other players online as they explore and adventure across a vast world. Whether journeying together or questing on their own, players will engage in heroic battles, develop friendships, forge alliances, and compete with enemies for power and glory. The game features customizable character classes with thousands of weapons, spells, and abilities. With an innovative, easy-to-use interface, an action-packed combat system, and thousands of quests that build an immersive storyline, World of Warcraft offers a MMORPG that will appeal to both veteran and casual players alike.

World of Warcraft will be available for Windows 98/ME/2000/XP and Macintosh® formats at a suggested retail price of $49.99 in the U.S., and will include a free one-month subscription to the game. The special collector's edition of World of Warcraft will also be available at release for a suggested retail price of $79.99 and will include the World of Warcraft game on both CD-ROM and DVD, a free one-month subscription, a World of Warcraft behind-the-scenes DVD, an exclusive in-game pet, a cloth map of the game world, a soundtrack CD, an Art of the World of Warcraft coffee table book, and a commemorative game manual signed by the development team.

After the initial free one-month subscription ends, players of World of Warcraft will be able to continue playing under one of three different subscription plans. The month-to-month subscription plan costs $14.99 per month, the three-month plan costs $13.99 per month, and the six-month plan costs $12.99 per month. World of Warcraft subscription fees can be paid by major credit card, PayPal, and pre-paid game cards, which will be available in stores where World of Warcraft is sold. World of Warcraft has received a Teen rating from the ESRB.