Studio President Todd Hollenshead recently told IGN he believes that given the popularity of Blizzard's World of Warcraft, along with PC technology significantly outpacing the hardware found in home consoles, PC gaming will continue to be a force in the industry. "Because of the great games you have coming out on the consoles, and for a period of time, the consoles were pretty competitive technically with the PC, it has receded in prominence," Hollenshead admitted during QuakeCon. "It's probably getting back to the point right now where technically on the PCs you're going to be able to start doing more and more things that you can't do on the consoles." "It's also hard to say PC gaming is dying when the biggest game franchise, World of Warcraft, is a PC game." Hollenshead later said that even though PC games aren't as prominent at retail stores anymore doesn't necessarily mean the platform is going away anytime soon. He believes PC gaming's current struggles are only temporary. "If it's just boxed games at retail, it's certainly in third place behind the Xbox 360 and PlayStation 3 right now, but that doesn't mean it's doomed to continue to recede or can't come back," he said. "These things happen over time and every time consoles come out, people proclaim the death of PC and then it may struggle for awhile and have its issues, but it tends to be resilient."
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