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 Gameguru Mania News - May,28 2010 -  
Blizzard: DRM a 'losing battle' - briefly
(hx) 02:11 AM CEST - May,28 2010 - Post a comment / read (11)
Fighting PC game piracy with restrictive copy protection is 'a losing battle', Blizzard has said. While Ubisoft going so far as to require an uninterrupted connection to its authentication servers, Activision Blizzard purports to be taking another approach, focusing on content and features in an effort to encourage purchases.  For example, Blizzard hopes the new and improved Battle.net service, which connects players from across Blizzard's stable of games, will be attractive enough to convince would-be pirates to buy the game.
"If we've done our job right and implemented Battle.net in a great way people will want to be connected while they're playing the single player campaign so they can stay connected to their friends on Battle.net and earn the achievements on Battle.net," Frank Pearce, Blizzard co-founder and executive producer on StarCraft II told VideoGamer.com.

"The best approach from our perspective is to make sure that you've got a full-featured platform that people want to play on, where their friends are, where the community is," he added.

"That's a battle that we have a chance in. If you start talking about DRM and different technologies to try to manage it, it's really a losing battle for us, because the community is always so much larger, and the number of people out there that want to try to counteract that technology, whether it's because they want to pirate the game or just because it's a curiosity for them, is much larger than our development teams.

"We need our development teams focused on content and cool features, not anti-piracy technology."
last 10 comments:
Ozieo(04:48 AM CEST - May,28 2010 )
quote:
"We need our development teams focused on content and cool features, not anti-piracy technology."

Finally, someone who doesn't has his head in his ass.

Renton(04:52 AM CEST - May,28 2010 )
ggrobot> "We need our development teams focused on content and cool features, not anti-piracy technology."

Finally an anti-piracy measure that actually makes sense.

Tom(04:36 PM CEST - May,28 2010 )
Some suckers are easily won over. You will still always be connected to Battlenet ya morons.

(05:07 PM CEST - May,28 2010 )
Blizzard sold a hell of a lot of copies of Starcraft and Warcraft back in the 90s becuase they let people play multiplayer off of one purchased game. Everyone in our LAN ended up buying the game and some multiple times since then for family and friends. However, SC2 will have no LAN support :-(

Venom1(05:30 PM CEST - May,28 2010 )
We need our development teams focused on content and cool features

Yeah, tell this to WOW players LOOOL

darknothing(06:38 PM CEST - May,28 2010 )
anything made by blizzard is worth buying, all there games are fun, i cant think of any that sucked.

Tom(07:50 PM CEST - May,28 2010 )
SC2 sucks. I know I played it in beta, bored of in just 3 days. I wont be buying it. Already uninstalled and already passed on 5 serials for it. I rather play C&C and WIC both allow easy LAN play.

PoliticalMaestro(09:03 PM CEST - May,28 2010 )
quote:
whether it's because they want to pirate the game or just because it's a curiosity for them

It's because when gameplay is hindered ppl will resort to any means to remove the obstacle(s).

I've never understood the fascination of star craft, speaking as an owner of the original, it failed in comparison the diablo series.

Tom(11:26 PM CEST - May,28 2010 )
SC is/was a RTS. Diablo is a RPG. How can you compare? I didn't even think Diablo was all that great compared to the Ultima series. Hack and slash is all Diablo was.

Csimbi(11:31 PM CEST - May,28 2010 )
Yes, piracy is a wild goose chase, and recognizing that is the first step. Ensuring that users receive added value(s) when they legally own the game is the second.

JoWood tried going without copy protection once with Prince of Persia and it did not work out - probably because that particular game was not worth owning.
So far, I did not have to re-sell any of my games from Blizzard be it RTS of RPG - those are worthy titles - so I guess they do not have anything to worry about when they make such move... I truly wish it will work out as planned and it will set a good precedence for others to follow. Worthless games will have to continue use DRM - probably UBI's - but who bothers with those for long?

PoliticalMaestro(01:02 AM CEST - May,31 2010 )
Dont forget those lovely hack tools, imbuing, duping and leveling ..... that was fun, especially battlenet.

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