Shoot to Kill: Colombian Crackdown has a deep and gripping plot of deception, betrayal and revenge, coupled with intense and refined gameplay. With a modern-day setting, the game plunges players deep into Colombia’s drug underworld as Drug Enforcement Administration Officers. The experience charges players with uncovering and bringing to justice, individuals and gangs involved in the trade and trafficking of cocaine. “The first-person shooter market really needs an arse kicking, as game developers seem complacent with first-person shooter games, relying on better graphics and broadband gameplay to spice up aging dinosaurs” said Raeburn. “Message boards are full of criticism for over-hyped FPSs that simply don’t take the genre any further. We intend to totally reinvent the clichéd first-person shooter and move it forward to deliver a fresh gameplay experience that shows gamers what they've been missing for years.”